Mobile Marketing
Reach customers directly on their smartphones through SMS marketing, push notifications, in-app ads, and mobile-first content strategies.
Overviewโ
Reach customers directly on their smartphones through SMS marketing, push notifications, in-app ads, and mobile-first content strategies. ARUKZ DIGITAL brings deep expertise, proven strategies, and creative excellence to every Mobile Marketing engagement. Our team has delivered measurable results for 500+ brands across 18+ industries.
What's Includedโ
- โ Mobile marketing strategy
- โ SMS campaign creation & management
- โ Push notification strategy & setup
- โ Mobile landing page optimization
- โ In-app advertising campaigns
- โ Mobile audience segmentation
- โ Mobile-first content adaptation
- โ Mobile analytics & reporting
Key Benefitsโ
- ๐ฏ Measurable ROI with transparent reporting
- ๐ฏ Dedicated account manager for your project
- ๐ฏ Industry-leading expertise across 500+ clients
- ๐ฏ Scalable strategies that grow with your business
- ๐ฏ 100% brand-safe, compliant execution
Service Delivery Processโ
Our Mobile Marketing engagement follows ARUKZ DIGITAL's proven 6-phase delivery framework:
Phase 1: Discovery & Onboarding (Week 1)โ
- Kickoff Call โ Align on goals, KPIs, timelines, and stakeholders
- Access & Credentials โ Secure handover of accounts, assets, and brand guidelines
- Competitor & Market Audit โ Deep analysis of your competitive landscape
- Deliverable: Discovery Report + Project Timeline
Phase 2: Strategy & Planning (Week 1โ2)โ
- Custom Strategy Document โ Tailored Mobile Marketing strategy aligned to business goals
- 90-Day Roadmap โ Quarter-by-quarter execution plan with milestones
- Approval Workflow โ Client sign-off before any execution begins
- Deliverable: Strategy Deck + Roadmap (PDF)
Phase 3: Setup & Configuration (Week 2โ3)โ
- Technical Setup โ Platform configurations, tracking, tag management
- Creative Development โ Initial assets, templates, and content bank
- QA Review โ Internal quality check before launch
- Deliverable: Setup Checklist + QA Sign-off
Phase 4: Execution & Launch (Week 3โ4)โ
- Campaign/Project Go-Live โ Full execution per the approved strategy
- Daily Monitoring โ Real-time performance checks and adjustments
- Issue Escalation โ Any issues flagged within 2 hours
- Deliverable: Launch Confirmation + Initial Performance Snapshot
Phase 5: Optimization & Iteration (Monthly)โ
- Data-Driven Optimization โ Continuous improvements based on performance data
- A/B Testing โ Systematic testing of key variables
- Strategy Pivots โ Adapt to market changes and performance trends
- Deliverable: Monthly Optimization Log
Phase 6: Reporting & Review (Monthly)โ
- Comprehensive Report โ Full performance metrics vs KPIs
- Strategy Review Call โ 30-min video call with your account manager
- Next-Month Plan โ Updated priorities and action items
- Deliverable: Monthly Report (PDF) + Call Recording
Prerequisites & Requirementsโ
Before we begin, please ensure the following are ready:
From the Clientโ
| Requirement | Details |
|---|---|
| Brand Guidelines | Logo files, color codes, fonts, brand voice document |
| Access & Credentials | Admin access to relevant platforms/accounts |
| Business Information | Target audience, goals, budget range, competitor list |
| Point of Contact | Designated approver with 24-hour response SLA |
| Content Assets | Existing content, images, videos (if applicable) |
From ARUKZ DIGITALโ
| We Provide | Details |
|---|---|
| Dedicated Account Manager | Single point of contact for all communication |
| Strategy Document | Custom strategy tailored to your business |
| Onboarding Checklist | Step-by-step setup guide |
| Reporting Dashboard | Real-time access to performance metrics |
| QA Certification | Every deliverable passes our 3-layer QA |
Proposal & Agreement Termsโ
Scope of Workโ
- All deliverables listed under "What's Included" above
- Monthly optimization cycles as per the chosen plan
- Regular reporting and strategy review calls
Service Level Agreement (SLA)โ
| SLA Item | Commitment |
|---|---|
| Response Time | Within 4 business hours |
| Turnaround Time (Standard) | 3โ5 business days |
| Turnaround Time (Urgent) | 24โ48 hours (premium plans) |
| Reporting Frequency | Monthly (Growth/Enterprise: bi-weekly) |
| Strategy Review Calls | Monthly (Enterprise: bi-weekly) |
| Account Manager Availability | MonโSat, 9 AM โ 7 PM IST |
Contract Termsโ
- Minimum Commitment: 3 months (recommended for measurable results)
- Billing Cycle: Monthly advance (due by 1st of each month)
- Payment Methods: Bank transfer, UPI, credit/debit card, PayPal
- Late Payment: 5-day grace period, service pause after 10 days