Logo Design - Complete Delivery Guide

Branding & Design Essential 2-4 Weeks

Overview

Logo Design creates unique visual identities that represent brands, making them instantly recognizable and memorable to customers.

Business Impact

• Brand Recognition: Instant identification
• Professional Image: Build credibility
• Differentiation: Stand out from competitors
• Versatility: Use across all platforms
• Timeless: Long-term brand asset

Pricing Guidelines

Basic Logo Package: ₹15,000-₹30,000

• 3 initial concepts
• 2 revision rounds
• Final files (PNG, JPG)
• 2-3 weeks

Standard Logo Package: ₹35,000-₹75,000

• 5 initial concepts
• 3 revision rounds
• All file formats
• Brand guidelines (basic)
• 3-4 weeks

Premium Logo Package: ₹80,000-₹2,00,000

• 8-10 concepts
• Unlimited revisions
• Complete file package
• Comprehensive brand guidelines
• Social media kit
• 4-6 weeks

Execution Process

Phase 1: Discovery

• Brand questionnaire
• Competitor analysis
• Target audience research
• Industry trends review
• Mood board creation

Phase 2: Concept Development

• Sketching and ideation
• Digital concepts (3-10 options)
• Color exploration
• Typography selection
• Client presentation

Phase 3: Refinement

• Client feedback
• Revisions
• Color variations
• Final approval

Phase 4: Delivery

• Vector files (AI, EPS, SVG)
• Raster files (PNG, JPG)
• Color variations
• Black & white versions
• Brand guidelines

Deliverables

Logo Files:

• Vector formats (AI, EPS, SVG)
• PNG (transparent background)
• JPG (white background)
• PDF

Variations:

• Full color
• Black
• White
• Grayscale
• Horizontal
• Vertical
• Icon only

Brand Guidelines:

• Logo usage rules
• Color codes (RGB, CMYK, HEX)
• Typography
• Spacing guidelines
• Do's and don'ts

Quality Standards

• Scalability: Vector-based
• Versatility: Works in all sizes
• Simplicity: Memorable and clean
• Timelessness: Not trendy
• Appropriateness: Fits industry

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Last Updated: January 2026
Version: 1.0