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Design Requirements Checklist

Checklist for gathering design project requirements.

Design Requirements​

Client: [Company Name]
Project: [Project Type]
Date: [Date]

Project Information​

  • Project type (logo/branding/web design/print)
  • Project goals
  • Target audience
  • Timeline
  • Budget

Brand Information​

  • Company name
  • Tagline/slogan
  • Brand values
  • Brand personality
  • Existing brand assets
  • Competitor brands

Design Preferences​

  • Preferred colors
  • Colors to avoid
  • Preferred fonts/styles
  • Design style (modern/classic/minimal/bold)
  • Inspiration examples (3-5 websites/designs)
  • Designs to avoid

Deliverables​

  • Logo design
  • Business card
  • Letterhead
  • Social media graphics
  • Website design
  • Print materials
  • Other: __________

File Formats Needed​

  • AI (Adobe Illustrator)
  • EPS
  • PDF
  • PNG (transparent)
  • JPG
  • SVG
  • Source files

Usage​

  • Print
  • Web
  • Social media
  • Merchandise
  • Signage
  • Other: __________

Additional Notes​

[Space for special requirements]

Complete: ☐ Yes ☐ No
Approved: _________________